Why “Buy one, get one free” isn’t a great deal

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  • Published on:  Wednesday, December 19, 2018
  • For a thrifty shopper, a “Buy one, get one” (BOGO) deal can sound like the best way to get more bang for their buck. But the appeal of BOGO is why it’s hard for consumers to see it for what it is.Subscribe to our channel! http://goo.gl/0bsAjOCheck out more of The Goods on Vox https://bit.ly/2qlIYQxBOGO is meant to get you to spend more money, not less. The deal disguises the fact that, unless you already intended to buy two items, it really isn’t all that big a discount.The Goods by Vox explains what we buy, why we buy it, and why it matters.Watch the rest of The Goods videos on YouTube: http://bit.ly/2PvjHCBVox.com is a news website that helps you cut through the noise and understand what's really driving the events in the headlines. Check out http://www.vox.com.Watch our full video catalog: http://goo.gl/IZONyEFollow Vox on Facebook: http://goo.gl/U2g06oOr Twitter: http://goo.gl/XFrZ5H
  • Source: https://youtu.be/yOK3bF3jhXU


  • Quick Fix - Thought Provoking Videos

     6 months ago

    Let's put it like that: anything marketing is an attempt to rip you off.

  • PapaClownTo m

     1 months ago

    Not rip you off, make more money using smarts

  • Dynex distortion

     4 months ago

    My dad always said that before black Friday they raise the prices then drop to look like a discount

  • Zombie Man

     24 days ago

    Buy a product that's 10 dollars and 2 dollar shipping, NahBuy a product that's 12 dollars and with free shipping. Hell yes

  • Zombie Man

     10 days ago

    Bill Nye the Black Guy you're a bloody genius

  • Bill Nye the Black Guy

     10 days ago

    Yes, because in the second case you stand a chance at a full $12 refund in case you wanna refund said item, instead of just $10.

  • honeyash

     6 months ago

    my local Starbucks has a buy one cookie get one free deal and you can tell me all you want but in that moment I enjoyed two cookies for the price of one

  • Way Of the sword

     1 months ago

    teppolundgren store cookies aren’t as good though

  • teppolundgren

     1 months ago

    @curse1 Perhaps. That might be if they put higher concentrations of the "good stuff" into their cookies. More sugar and things.Still, if that's the case, it's still cheaper to buy a pack from the store and stuff your face with it. If you need to eat 10 cookies for every Starbucks cookie, it's still twice as cheap. And more filling.

  • insiderunner

     6 months ago

    1:05 it really frustrates me that you call $35.99 "35 dollars". Are you serious? That's clearly $36 like you couldn't round less well if you tried.

  • ethanlmarsh

     19 days ago

    You couldn’t use grammar “less well” if you tried.

  • Şivan Keleş

     24 days ago

    It’s ironic how they’ve made a video telling people not to be fooled by the BOGO trick and the maker of the video goes onto get fooled by the .99 trick.

  • Peter the Panda

     5 months ago

    TL:DW - BOGO is only good if you were actually planning to buy the second item even without the deal. If you only needed the first one, then you're actually wasting money on the second item which you didn't need.

  • Där der

     1 months ago

    Makes no sense

  • Elijah Ken

     2 months ago

    who the hell would only need the first one? i'd buy two and get free two.

  • ConFall

     6 months ago

    Buy one shoe to get another shoe for free

  • Garnet S Word

     5 months ago

    That's what I thought.

  • ConFall

     6 months ago

    @Cheah chung yin i wan't refund

  • Mediahound

     6 months ago

    The best thing to do to save money is to not even buy one.

  • Runar Andersen

     9 days ago

    I remind myself when I see an offer of like 40 %: Or save 100 % of not buying it.

  • Juli

     23 days ago

    A good day at the mall is to not buy anything 😉

  • ilovesparky13

     6 months ago

    Bogo is still a good deal if you planned to get two of something anyways.

  • Clorox Bleach

     11 days ago

    @CG relax dude

  • CG

     22 days ago

    Frances Synaan chill bruh

  • Chingiz Zhylkybayev


    So this should be titled "why BOGO is not a good deal IF you are charged more than regular price". As it is, the title is extremely misleading.

  • JC E

     20 days ago

    Salesman: buy this beautiful 300 hp sports car. Tires included for FREE!Me: omg free tires!